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Confidence in the evidence starts with the process.

Explore the questions to ask about research design, fieldwork and participant care before your study begins.

Explore our approach

Build quality into each stage.

Agree how the work will be prepared, monitored and checked, with responsibilities visible from the start.

  • Prepare the study

    Review the sample, research tools and delivery plan against the decision the study needs to inform.

  • Monitor fieldwork

    Agree supervision, progress reporting and how unusual responses or delivery issues will be investigated.

  • Check the data

    Define validation, cleaning and documentation requirements before analysis and handover.

Treat participants and their information with care.

Participant safeguards belong in the research plan, not in a footnote.

  • Participation and consent

    Clarify how the study will be explained, how consent will be recorded and how participants can decline or withdraw.

  • Privacy and access

    Agree what information is necessary, who can access it and the retention arrangements for the study.

    Read the privacy notice

Make study requirements explicit.

Requirements vary by location, audience and method. Raise these questions while defining the scope.

Discuss the topic, participants and locations so the relevant approvals can be identified before fieldwork.

Build confidence into your research brief.

Discuss the quality checks, participant safeguards and reporting requirements your study needs from the start.

Discuss your study requirements